| Salesforce is engaged in customer relationship management technology. Co.'s Customer 360 platform include: Sales, which enables sales teams of companies to manage and automate their sales process; Service, which enables companies to deliver customer service and support; Platform, which enables companies build business apps to bring them to their customers with drag-and-drop tools; Marketing, which enables companies to plan and improve customer marketing journeys; Commerce, which enables brands to unify the customer experience across points of commerce, including mobile, web, social and store; Analytics, which provides customers analytics solutions; and Integration, which connects data. |
When researching a stock like Salesforce.com, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from CRM Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for CRM stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the CRM 200 day moving average ("CRM 200 DMA"), while one of the most popular "shorter look-backs" is the CRM 50 day moving average ("CRM 50 DMA"). A chart showing both of these popular moving averages is shown on this page for Salesforce.com. Comparing two moving averages against each other can be a useful visualization tool: by calculating the difference between the CRM 200 DMA and the CRM 50 DMA, we get a moving average convergence divergence indicator ("CRM MACD"). The CRM MACD chart, in conjunction with the chart of the moving averages, basically helps in visualizing how the moving averages are showing convergence (moving closer together), or divergence (moving farther apart).