| ServiceNow provides its technology platform, the Now Platform, that enables Co. to connect systems, silos, departments and processes with digital workflows. Co.'s product portfolio spans the folowing workflows: Information Technology (IT), which enables IT departments to plan, build, operate and service across the IT lifecycle; Employee, which helps customers simplify how their employees get the services they need, creating a way to get work done from wherever an employee may be; Customer, which help organizations reimagine the customer experience and improve customer loyalty; and Creator, which enable its customers to create, test, and deploy their own applications on the Now Platform. |
When researching a stock like ServiceNow, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from NOW Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for NOW stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the NOW 200 day moving average ("NOW 200 DMA"), while one of the most popular "shorter look-backs" is the NOW 50 day moving average ("NOW 50 DMA"). A chart showing both of these popular moving averages is shown on this page for ServiceNow. Comparing two moving averages against each other can be a useful visualization tool: by calculating the difference between the NOW 200 DMA and the NOW 50 DMA, we get a moving average convergence divergence indicator ("NOW MACD"). The NOW MACD chart, in conjunction with the chart of the moving averages, basically helps in visualizing how the moving averages are showing convergence (moving closer together), or divergence (moving farther apart).