Whirlpool Corporation is a global kitchen and laundry company. Co.'s segments include Major Domestic Appliances (MDA) North America; MDA Europe, MDA Latin America; MDA Asia, and Small Domestic Appliances (SDA) Global. Co. in the U.S. and Canada, market and distributes major home appliances and other consumer products under the Whirlpool, KitchenAid, Maytag, Amana, InSinkErator, JennAir, affresh, Swash, everydrop and Gladiator brand names to retailers, distributors, and builders, and directly to consumers. In Europe, the Co. markets and distributes major domestic appliances under the Whirlpool, Indesit, Hotpoint, Bauknecht, Ignis, Maytag and Privileg brand names.
When researching a stock like Whirlpool, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from WHR Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for WHR stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of those ways is to calculate a Simpe Moving Average ("SMA") by looking back a certain number of days. One of the most popular "longer look-backs" is the WHR 200 day moving average ("WHR 200 DMA"), while one of the most popular "shorter look-backs" is the WHR 50 day moving average ("WHR 50 DMA"). A chart showing both of these popular moving averages is shown on this page for Whirlpool. Comparing two moving averages against each other can be a useful visualization tool: by calculating the difference between the WHR 200 DMA and the WHR 50 DMA, we get a moving average convergence divergence indicator ("WHR MACD"). The WHR MACD chart, in conjunction with the chart of the moving averages, basically helps in visualizing how the moving averages are showing convergence (moving closer together), or divergence (moving farther apart). |